Products related to Consumption:
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Social Commerce : Marketing, Technology and Management
This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts.It is effectively the first true textbook on this topic and can be used in one of the following ways:Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA programs)Supplementary text in marketing, management or Information Systems disciplines Training courses in industrySupport resources for researchers and practitioners in the fields of marketing, management and information managementThe book examines the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations and mobility.Individual chapters cover tools and platforms for social commerce; supporting theories and concepts; marketing communications; customer engagement and metrics; social shopping; social customer service and CRM contents; the social enterprise; innovative applications; strategy and performance management; and implementing social commerce systems.Each chapter also includes a real-world example as an opening case; application cases and examples; exhibits; a chapter summary; review questions and end-of-chapter exercises.The book also includes a glossary and key terms, as well as supplementary materials that include PowerPoint lecture notes, an Instructor’s Manual, a test bank and five online tutorials.
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Fuel Consumption and Consumption Optimization
The aim of this work, consisting of 9 individual, self-contained booklets, is to describe commercial vehicle technology in a way that is clear, concise and illustrative.Compact and easy to understand, it provides an overview of the technology that goes into modern commercial vehicles. Starting from the customer's fundamental requirements, the characteristics and systems that define the design of the vehicles are presented knowledgeably in a series of articles, each of which can be read and studied on their own.In this volume, Fuel Consumption and Consumption Optimization, the main focus is placed on the factors for optimizing consumption in the conventional vehicle.Fuel consumption can be optimized by four different factors: the technology of the vehicle, the conditions of its operation, the behavior of the driver and the maintenance and upkeep of the vehicle.These aspects are described in a way that is easily understood for training and practical application.
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Consumption
This book provides a clear and wide-ranging overview of consumption as a sociological concept.Arguing that consumption is both an unavoidable part of life and an ongoing dialectical process, it gives a critical assessment of a range of theoretical approaches to the study of consumption and the possibilities these frameworks can offer. Consumption is something we all do. It is not just another word for shopping. When we eat and drink, or when we read a book or watch TV, or visit an art gallery or spend an evening in a pub, we are consuming.There is not ‘a world of consumption’ that some of us do not enter.We are all consumers and consumption must be regarded as an important sociological concept as a result.Consumption is also connected to notions of ‘agency’ - what people do, rather than what is done to them or made available to them for their doings.Before the critical focus on consumption, it was assumed that the meaning and use of things was dictated by how they were produced or by their simple mute materiality.Focusing on consumption challenges this way of thinking: rather than the mute and predictable end point of production, it is rethought as an activity, a process, something we do that involves use and meaning.It is how most of us intervene in culture. This thought-provoking yet accessible book offers a valuable introduction of the concept of consumption for researchers and undergraduate and postgraduate students in a range of fields within the humanities and social sciences, including sociology, history, anthropology, English, media and cultural studies.
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The Routledge Handbook of Digital Consumption
Since the publication of the ground-breaking first edition, there has been an exponential growth in research and literature about the digital world and its enormous potential benefits and threats.Fully revised and updated, this new edition brings together an expertly curated and authoritative overview of the impact and emerging horizons of digital consumption. Divided into sections, it addresses key topics including digital entertainment, self-representation, communication, Big Data, digital spirituality, online surveillance, and algorithmic advertising.It explores developments such as consumer data collection techniques, peer-to-peer payment systems, augmented reality, and AI-enhanced consumer well-being, as well as digital transgression, secrecy, crypto-currencies, NFTs, and cultural concerns such as the spread of conspiracy theories and fake news.From digital influencers, digital nomads, and digital neo-tribalism to robots and cyborgs, it explores existences that blur boundaries between humans and machines, reality and the metaverse, and the emerging "technoculture" – a state of all-encompassing digital being. This unique volume is an essential resource for scholars, practitioners, and policy makers, and will continue to provide a new generation of readers with a deep understanding of the universe of digital consumption.
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Services Marketing: People, Technology, Strategy (Ninth Edition)
Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media, and case examples.This book takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research.It features cases and examples from all over the world and is suitable for students who want to gain a wider managerial view.
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Internet Strategy : The Road to Web Services Solutions
Internet Strategy: The Road to Web Services Solutions reminds readers that several attempts have been made to convince the world that DOT.COM was developed to take over businesses, and the traditional way of creating businesses and running organizations would be condemned to the past.One of those attempts led to the Application Service Provision model, from which the current Web Services business model takes its origins.As organizations start to carefully invest again, ""Internet Strategy: The Road to Web Services Solutions"" shows that the focus is on delivering value and enabling growth.The book concentrates on how to create, execute and evolve a customer-centric strategy of any Internet-based management strategy in order to provide valuable customer experiences. ""Internet Strategy: The Road to Web Services Solutions"" presents how enabling technologies are as important as ever.It points out that there's a need to move to new levels in thinking and execution, to help organizations maintain cost efficiencies and enable growth in revenues and profitability.
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Collaborative Media : Production, Consumption, and Design Interventions
A thorough analysis of contemporary digital media practices, showing how people increasingly not only consume but also produce and even design media.With many new forms of digital media-including such popular social media as Facebook, Twitter, and Flickr-the people formerly known as the audience no longer only consume but also produce and even design media.Jonas Loewgren and Bo Reimer term this phenomenon collaborative media, and in this book they investigate the qualities and characteristics of these forms of media in terms of what they enable people to do.They do so through an interdisciplinary research approach that combines the social sciences and humanities traditions of empirical and theoretical work with practice-based, design-oriented interventions.Loewgren and Reimer offer analysis and a series of illuminating case studies-examples of projects in collaborative media that range from small multidisciplinary research experiments to commercial projects used by millions of people.Loewgren and Reimer discuss the case studies at three levels of analysis: society and the role of collaborative media in societal change; institutions and the relationship of collaborative media with established media structures; and tribes, the nurturing of small communities within a large technical infrastructure.They conclude by advocating an interventionist turn within social analysis and media design.
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Conspicuous Consumption
Throughout history, some books have changed the world.They have transformed the way we see ourselves - and each other.They have inspired debate, dissent, war and revolution.They have enlightened, outraged, provoked and comforted.They have enriched lives - and destroyed them. Now Penguin brings you the works of the great thinkers, pioneers, radicals and visionaries whose ideas shook civilization and helped make us who we are. With its wry portrayal of a shallow, materialistic 'leisure class' obsessed by clothes, cars, consumer goods and climbing the social ladder, this withering satire on modern capitalism is as pertinent today as when it was written over a century ago.
Price: 6.99 £ | Shipping*: 3.99 £
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Windows or macOS for web design/web development?
Both Windows and macOS are viable options for web design and development. Windows is known for its compatibility with a wide range of software and hardware, making it a popular choice for developers. On the other hand, macOS is preferred by many designers for its sleek interface and seamless integration with other Apple products. Ultimately, the choice between Windows and macOS comes down to personal preference and the specific tools and software you prefer to use for your web design and development projects.
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What is the connection between consumption and commerce?
Consumption and commerce are closely connected as consumption refers to the utilization of goods and services, while commerce involves the buying and selling of these goods and services. Consumption drives commerce as it creates demand for products and services, which in turn stimulates economic activity and trade. On the other hand, commerce provides the means for consumers to access the goods and services they desire, thereby fulfilling their consumption needs. Ultimately, the relationship between consumption and commerce is symbiotic, with each influencing and supporting the other in the functioning of the economy.
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What is the connection between web design and web development?
Web design and web development are closely related disciplines that work together to create functional and visually appealing websites. Web design focuses on the aesthetics and user experience of a website, including layout, color scheme, and typography. Web development, on the other hand, involves the technical aspects of building a website, such as coding, programming, and implementing functionality. Both web design and web development are essential for creating a successful website that engages users and meets their needs.
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Which language is used for web design and web development?
The primary language used for web design and web development is HTML (Hypertext Markup Language) for creating the structure and content of web pages. CSS (Cascading Style Sheets) is used for styling and formatting the visual presentation of web pages. JavaScript is used for adding interactivity and dynamic functionality to web pages. These three languages are the core technologies for building and designing websites and web applications.
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What is better: Saleswoman for Marketing Communication or E-Commerce?
The answer to this question depends on individual preferences and strengths. A saleswoman for marketing communication may be better suited for someone who enjoys building relationships, networking, and effectively communicating the value of products or services to potential clients. On the other hand, e-commerce may be a better fit for someone who is tech-savvy, enjoys analyzing data, and is interested in the digital marketplace. Both roles offer unique opportunities for success and growth, so it ultimately comes down to personal interests and skills.
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Do you have to study for web development and web design?
Yes, studying is essential for both web development and web design. These fields require a strong understanding of programming languages, design principles, and best practices. Whether through formal education, online courses, or self-study, gaining knowledge and skills in areas such as HTML, CSS, JavaScript, and user experience design is crucial for success in web development and web design. Continuous learning and staying updated with the latest technologies and trends is also important in these rapidly evolving fields.
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Is the e-commerce industry really the worst for web developers?
No, the e-commerce industry is not necessarily the worst for web developers. While it does come with its own set of challenges, such as the need for robust security measures and complex payment processing systems, it also offers a wide range of opportunities for developers to showcase their skills and creativity. E-commerce websites often require high-quality user interfaces, seamless navigation, and efficient backend systems, which can be exciting and rewarding for web developers to work on. Additionally, the e-commerce industry is constantly evolving, providing developers with the chance to stay updated with the latest technologies and trends.
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What are your solutions to save on high electricity consumption?
One solution to save on high electricity consumption is to switch to energy-efficient appliances and light bulbs. Energy-efficient appliances use less electricity to operate, which can lead to significant savings over time. Another solution is to be mindful of energy usage by turning off lights and unplugging electronics when they are not in use. Additionally, investing in renewable energy sources such as solar panels can help reduce reliance on traditional electricity sources and lower overall consumption.
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