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  • Social Commerce : Marketing, Technology and Management
    Social Commerce : Marketing, Technology and Management

    This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts.It is effectively the first true textbook on this topic and can be used in one of the following ways:Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA programs)Supplementary text in marketing, management or Information Systems disciplines Training courses in industrySupport resources for researchers and practitioners in the fields of marketing, management and information managementThe book examines the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations and mobility.Individual chapters cover tools and platforms for social commerce; supporting theories and concepts; marketing communications; customer engagement and metrics; social shopping; social customer service and CRM contents; the social enterprise; innovative applications; strategy and performance management; and implementing social commerce systems.Each chapter also includes a real-world example as an opening case; application cases and examples; exhibits; a chapter summary; review questions and end-of-chapter exercises.The book also includes a glossary and key terms, as well as supplementary materials that include PowerPoint lecture notes, an Instructor’s Manual, a test bank and five online tutorials.

    Price: 59.99 £ | Shipping*: 0.00 £
  • Strategic Participatory Communication and Development : Engagement and Empowerment
    Strategic Participatory Communication and Development : Engagement and Empowerment

    There has been a recent shift in the nature of public engagement from a culture of paternalism and control towards a public-centred approach involving collaboration and co-creation.This book draws on public relations and development communication insights to build a new community engagement model for public sector organisations who wish to engage with rural communities in developing countries.This theoretical model also offers a practical framework for Government in particular to engage with and empower rural communities as they adopt and exploit infrastructure developments.The outcome is mutual benefit. By examining in detail how Government communicates with rural communities on renewable energy infrastructure projects in Indonesia, and underpinned by empirical research with those communities, this new participatory framework has been developed.It envisages progressive empowerment of rural communities as Government encourages active engagement on the installation and exploitation of renewable energy.This entails encouraging communities to determine for themselves their uses of sustainable energy sources and to take ownership of a co-determined future.In so doing, the Government itself is more likely to achieve its own renewable energy commitments. Research-based and combining theory with practice, this thought-provoking book will be welcomed by strategic communication and public relations scholars and practitioners alike.

    Price: 49.99 £ | Shipping*: 0.00 £
  • Empowerment & Samaya
    Empowerment & Samaya

    Samaya is the dirtiest word in Vajrayana Buddhism.The incorrect assumptions about samayas are used as weapons to threaten people and intimidate students, to instill fear in their hearts. Instead of being properly educated about this complex commitment, the subject is left unaddressed, whispered. There is samaya in the context of empowerment but also samaya means more. Samaya has to do with how we relate to our teacher, to the teachings, and to our Dharma friends. Basically, it's a road map for our conduct and eventual realization.Entering the Vajrayana Path, occasionally, our guides let us move blindly. They don't want to talk about Samaya. Some think that if they reveal the truth, the students will run away.This is not a modern day problem, Tsele Natsok Rangdrl addressed it in the 17th Century:Obviously, the vital point of empowerment is to receive the blessings so that original wakefulness dawns in our being... In these times, [17th Century] questions regarding the nature of the empowerment, the way to implement it in practical experience, and the points of the samaya commitments, etc., are left behind on the pages of books, and masters as well as disciples do as they please and what feels most enjoyable.Be uninformed no more! This book, Empowerment and Samaya, clearly lays out every aspect of the profundity of both samaya and empowerment. Herein are detailed explanations, traditionally and in modern language about these profound topics on many levels. There are clarifications about all aspects of empowerment, lists of many of the samayas, how to keep and ways to mend, when broken.

    Price: 15.99 £ | Shipping*: 3.99 £
  • Beyond Law and Development : Resistance, Empowerment and Social Injustice
    Beyond Law and Development : Resistance, Empowerment and Social Injustice

    The book highlights new imaginaries required to transcend traditional approaches to law and development.The authors focus on injustices and harms to people and the environment, and confront global injustices involving impoverishment, patriarchy, forced migration, global pandemics and intellectual rights in traditional medicine resulting from maldevelopment, bad governance and aftermaths of colonialism.New imaginaries emphasise deconstruction of fashionable myths of law, development, human rights, governance and post-coloniality to focus on communal and feminist relationality, non-western legal systems, personal responsibility for justice and forms of resistance to injustices.The book will be of interest to students and scholars of development, law and development, feminism, international law, environmental law, governance, politics, international relations, social justice and activism.

    Price: 135.00 £ | Shipping*: 0.00 £
  • Retaining Women in Engineering : The Empowerment of Lean Development
    Retaining Women in Engineering : The Empowerment of Lean Development

    Diversity drives better business results; however, despite decades of effort, women make up only 15% of engineers.Retaining Women in Engineering: The Empowerment of Lean Development approaches the problem of women leaving engineering from a systems-level perspective to change the way engineering is done and level the playing field between men and women.This book utilizes the six principles of Lean Development and draws from the learnings of the field of medicine, recognizing that access to a vast amount of written knowledge is an important part of a physician’s learning process.Using these principles, the book provides leaders with concrete strategies and methods to change the way engineering is done and learning occurs.Integrated within the book are "gray box stories" which describe two different worlds that engineers work in: that of traditional development and that of Lean Development.These stories underscore the way that the gender confidence gap, bias, and stereotypes affect a female engineer’s career.Additionally, the book highlights how the methods of Lean Development strengthen an individual’s ability to control their learning and career, and a leader’s ability to coach others more effectively.Ultimately, this results in more capable teams. Furthermore, not unlike the marine chronometer (a clock) which solved the centuries old challenge of establishing the longitudinal location for a ship at sea, this book finds the "clock" that levels the playing field between men and women.This book will help leaders at every level within an engineering firm, as well as women engineers and managers who want to grow to their full potential, and others who care about gender equity.

    Price: 27.99 £ | Shipping*: 0.00 £
  • Empowerment : A Primer
    Empowerment : A Primer

    This book provides an interdisciplinary examination of the multiple meanings of "empowerment." Rather than seeking to define and critique this term, it draws out a range of different meanings, exploring diverse possibilities for action and engagement.We must carefully examine the possibilities and limits of the approaches to empowerment we choose.Efforts focused on building individual skills and capacities, for example, may overlook opportunities for supporting more collective, community-based forms of social action.In concise chapters, the book maps out a range of ways that people can be empowered along different continuums of power, moving from more familiar forms of teaching and counselling to less common and more radical strategies for fostering solidarity and civil resistance. This will be of great interest to advanced students and scholars in a wide variety of fields, particularly social work, public health, sociology, education, and international development as an introductory yet comprehensive study of the nuances of empowerment.

    Price: 21.99 £ | Shipping*: 3.99 £
  • Novel Innovation Design for the Future of Health : Entrepreneurial Concepts for Patient Empowerment and Health Democratization
    Novel Innovation Design for the Future of Health : Entrepreneurial Concepts for Patient Empowerment and Health Democratization

    This book highlights the reasons for an urgently needed revision of the current global healthcare setup, discusses the needed mindset for a future of health, and provides a comprehensive development toolset for disruption (and for the needed incremental innovations towards disruption). Today’s biomedical and health innovation related research in universities encourages activities that lead to incremental innovations with a relatively low risk of failure.The healthcare industry on the other hand provides tools and devices for established healthcare providers to improve the diagnosis and therapy/ treatment of the patients’ health problems.The patient is not in the center of healthcare provision however, and prevention and prediction are not core goals.The current health setup needs to be challenged and disrupted. Disruptions are coming from technologies or processes that lead to a significant (>10x) reduction in cost or price/ performance and that also comewith new business models.The need for change, effects of exponential technologies, and the needed shift to prevention and to homecare for health democratization and patient empowerment will be discussed in detail in the first parts of the book.The subsequent sections address several innovation methods with a focus on a novel meta methodology named Purpose Launchpad Health.This is followed by a comprehensive discussion on health entrepreneurship activities and needs.The final section of the book addresses how to train students to become entrepreneurial health innovators, presenting successful curricula and examples of health incubation and accelerator setups.All of the innovation tools presented and used in this book are summarized in the final chapter to help the reader get started planning an entrepreneurial venture. Written by experts from academia and industry, the book covers important basics and best practices, as well as recent developments.Chapters are concise and enriched with key messages, learning objectives and real innovation examples to bridge theory and practice.This book aims to serve as a teaching base for health innovation design and to prepare for health-related entrepreneurial ventures. Readers with medical, biomedical, biotechnology, and health economics backgrounds - and anyone who wants to become a future oriented health innovator or who believes in disruptive approaches - will find this book a useful resource and teaching tool for developing validated products/ services and processes for the future of health.

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  • Gender and the Sustainable Development Goals : Infrastructure, Empowerment and Education
    Gender and the Sustainable Development Goals : Infrastructure, Empowerment and Education

    This book sheds light on the important and mostly neglected role that gender plays in achieving the UN Sustainable Development Goals, doing so by investigating three key problem areas: empowerment, education, and infrastructure. Starting with a theoretical and methodological framework, this edited collection contains 12 chapters from scholars and researchers from around the world.The book includes numerous case studies discussing the current status of gender equality relating to the SDGs.It reinforces the significance of gender for sustainable and just development, highlighting how women play a major role in work organization, disaster management, income, household maintenance, and mediation of knowledge. "Women" as a classification encompasses much diversity with many intersecting axes of difference; this book focuses on the excluded and disadvantaged majority social group, without imposing homogeneity on that categorization.Many chapters focus on critical situations occurring in the Global South, where these issues are highly prominent, and importantly, these contributions are written by local scholars.Finally, the volume provides pathways for basic and professional gender responsive education and innovation in the field. The book will generate important discussions in interdisciplinary research and higher education settings focusing on sustainable development, gender, equality, human rights, and education.

    Price: 36.99 £ | Shipping*: 0.00 £

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  • What does Female Empowerment mean?

    Female empowerment means creating an environment where women have the power to make their own choices and control their own lives. It involves providing women with the resources, opportunities, and support they need to thrive and achieve their full potential. This can include access to education, healthcare, economic opportunities, and the ability to participate in decision-making processes. Ultimately, female empowerment is about promoting gender equality and ensuring that women have the ability to live their lives on their own terms.

  • What do you think of female empowerment?

    I believe that female empowerment is essential for creating a more equitable and just society. It is important to support and uplift women in all aspects of life, including education, career opportunities, and decision-making processes. When women are empowered, they can contribute their unique perspectives and talents to the world, leading to greater innovation and progress. It is crucial to continue advocating for gender equality and providing women with the resources and support they need to thrive.

  • Is female empowerment in movies good or bad?

    Female empowerment in movies is definitely a positive thing. It helps to break stereotypes and promote gender equality by showcasing strong, independent female characters who can inspire and empower audiences. By portraying women as capable and powerful individuals, these movies can have a significant impact on society's perceptions and attitudes towards women. Overall, female empowerment in movies is a step in the right direction towards creating a more inclusive and equal world.

  • Is women empowerment in movies good or bad?

    Women empowerment in movies is generally seen as a positive development. By showcasing strong, independent female characters, movies can inspire and empower women and girls to believe in their own abilities and potential. It helps break stereotypes and promotes gender equality. However, it is important that women empowerment in movies is portrayed authentically and not just as a token gesture, to ensure it has a meaningful impact on audiences.

  • Windows or macOS for web design/web development?

    Both Windows and macOS are viable options for web design and development. Windows is known for its compatibility with a wide range of software and hardware, making it a popular choice for developers. On the other hand, macOS is preferred by many designers for its sleek interface and seamless integration with other Apple products. Ultimately, the choice between Windows and macOS comes down to personal preference and the specific tools and software you prefer to use for your web design and development projects.

  • What is the connection between web design and web development?

    Web design and web development are closely related disciplines that work together to create functional and visually appealing websites. Web design focuses on the aesthetics and user experience of a website, including layout, color scheme, and typography. Web development, on the other hand, involves the technical aspects of building a website, such as coding, programming, and implementing functionality. Both web design and web development are essential for creating a successful website that engages users and meets their needs.

  • Which language is used for web design and web development?

    The primary language used for web design and web development is HTML (Hypertext Markup Language) for creating the structure and content of web pages. CSS (Cascading Style Sheets) is used for styling and formatting the visual presentation of web pages. JavaScript is used for adding interactivity and dynamic functionality to web pages. These three languages are the core technologies for building and designing websites and web applications.

  • What is better: Saleswoman for Marketing Communication or E-Commerce?

    The answer to this question depends on individual preferences and strengths. A saleswoman for marketing communication may be better suited for someone who enjoys building relationships, networking, and effectively communicating the value of products or services to potential clients. On the other hand, e-commerce may be a better fit for someone who is tech-savvy, enjoys analyzing data, and is interested in the digital marketplace. Both roles offer unique opportunities for success and growth, so it ultimately comes down to personal interests and skills.

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